E772 | Clinic Holidays Survival Guide With Yves Gege
Dec 17, 2024
How to Thrive During the Holidays as a Cash-Based PT Business Owner
The holiday season can feel like a double-edged sword for cash-based physical therapy business owners. While it's a time for celebration and family, it’s also often a slower season for patient volume. This can lead to financial stress, a drop in revenue, and a lot of second-guessing about your business. But with the right mindset and strategies, you can use December as a stepping stone for long-term success.
Here are some key takeaways from a recent PT Entrepreneur Podcast episode with Doc Danny and Yves Gege to help you navigate the holidays with confidence.
1. Embrace Seasonal Trends
Understanding the natural ebb and flow of a cash-based PT clinic is crucial. December often brings a decrease in leads, evaluations, and patient volume, with many clients busy with travel, holiday shopping, and family time. The good news? January and Q1 often see a surge in business as people refocus on their health and fitness goals.
👉 Pro Tip: Instead of stressing about slower months, plan ahead to make the most of them. Think of December as the calm before the storm.
2. Use the Downtime Wisely
Slower months are perfect for focusing on tasks that often get pushed aside. Dedicate time to projects that will position your business for success in the new year:
- Annual Planning: Set goals for Q1 and the entire year.
- System Building: Work on standard operating procedures (SOPs), staff training materials, and customer journey mapping.
- Content Creation: Batch create social media posts, blogs, or videos to stay consistent in marketing, even when you’re busy.
- Deep Work: Tackle larger, high-impact tasks with uninterrupted focus.
Yves recommends blocking out time in your calendar for these tasks to ensure you stay productive.
3. Communicate With Your Team
If you have staff, proactively discuss the expected slowdown. Transparency helps set expectations and avoid unnecessary worry. You can also use this time to offer flexibility:
- Encourage staff to take time off and recharge.
- Run team-building incentives like holiday reactivation campaigns.
Example: Offer team bonuses for hitting December targets or give everyone a week off if specific goals are met.
4. Master Cash Flow Management
One of the most critical skills for business owners is cash flow management. Avoid overspending during high-revenue months so you have reserves to cover slower periods. Build a financial buffer by:
- Maintaining 3 months of cash reserves for both personal and business needs.
- Sticking to consistent distributions throughout the year.
- Avoiding big, unnecessary year-end expenses.
By preparing ahead of time, you can face December with peace of mind and avoid financial stress.
5. Reframe the Holidays as an Opportunity
One of the biggest lessons shared in the podcast is to see December as a gift. Slower months allow you to:
- Spend more quality time with family and friends.
- Recharge and reflect on your personal and professional goals.
- Set the foundation for a successful new year.
As Doc Danny put it, “Take the time to enjoy the holidays and plan for Q1. You’ll thank yourself later.”
Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same!
Are you a member of our free PT Entrepreneur Facebook Group? Join today!
Ready to elevate your practice? Book a call at the link below with one of our expert consultants today and start your journey to delivering unparalleled physical therapy.
Podcast Transcript
Danny: [00:00:00] Hey, real quick, if you're serious about starting or growing your cash based practice, I want to formally invite you to go to Facebook and join our PT entrepreneurs Facebook group. This is a group of over 6, 000 providers all over the country. And it's a pretty amazing place to start to get involved in the conversation.
Hope to see you there soon. Hey, are you a physical therapist looking to leverage your skill set in a way that helps you create time and financial freedom for yourself and your family? If so, you're in the right spot. My name is Danny Matei, and over the last 15 years, I've done pretty much everything you can in the profession.
I've been a staff PT. I've been an active duty military officer physical therapist. I've started my own cash practice. I've sold that cash practice. And today my company physical therapy business helped over a thousand clinicians start growing scale their own cash practices So if this sounds like something you want to do listen up because i'm here to help you
What's going on? Dr. Danny here with the pt entrepreneur podcast and today. We've got eeb gg helping me help you Get through the holidays without feeling like you're going to go out of business or start looking for part time [00:01:00] jobs. And, um, in, in a seasonally, uh, slower part of the year, just really understand how to run your business and not freak out and, and, uh, you know, and feel like your business is going the wrong direction because we've all been there.
Uh, you might be feeling this way right now. And I hope that this podcast episode helps you reframe that a little bit. Uh, and look at December really as a really positive thing, uh, and give you some ideas of things you can do to really move your business forward. So Eve, before we start on all that, um, I asked this question on our, uh, our virtual live event.
Um, what is your favorite Christmas movie and why?
Yves: Christmas story. is by far my favorite one.
Danny: Interesting.
Yves: I, I love, there's so many reasons I like it. Um, I just think the cinematography is really good and it's back in a time where like, I was never there. So it's also fascinating for me to see how, like, how, adults were, how kids were, like, you know, just the [00:02:00] setting is just so interesting for me.
And I just think it's a really good, like, heartfelt, uh, Christmas movie. Like, I can't move my arms now. Like, it's just like, we, we quote that movie, I think, quite often. My kids love that movie. Uh, it's tough to find a number one, though, because we, I almost have three number ones. Every single Christmas so far since my kids, basically, I've been able to watch movies.
We watch Christmas Story, Elf, and, um, Christmas Vacation. No, nationally. We watch those movies every single year. And so I kind of have three, but if I could pick, if I only pick one, probably that one, although Elf, man. Is really good too. So it's
Danny: really good. You know, what's interesting is, uh, I looked it up.
I think Will Ferrell was 37, maybe 38 when he, when he filmed that and, um, we're older than him now, which is ironic, but he was basically. They a little bit younger than we are right now when you film that movie. And, uh, I always thought I was like, he's so old, like in that movie, it's like, [00:03:00] he's, he's younger than we are.
Uh, but it's a great movie. What a great, uh, way to show off like New York city, fantastic city at the holidays. Um, I tell you what, dude, I just, my family loves home alone. They just die laughing. Like the scene where there's a tarantula. Uh, I forget the guy's name. Uh, one of the sticky bandits and then Danny DeVito, uh, hits him with his crow bar.
Is it not Danny DeVito? Who is it? Uh, Joe Pesci, Joe Pesci, sorry. Danny DeVito is similar. Joe Pesci hits the guy on the ground with the, you know, with the, with the, the spider on him. My kids cry. They laugh so hard every, every year. Right. And, uh, The other thing too, I, we have some, uh, family, my, my brother in law's wife, she's from the town where that was filmed and she's like crazy about it, uh, cause she like lived down the street in, in, uh, I think it's Evanston, uh, uh, Illinois, just a suburb of Chicago where they filmed it.
So she's like always talking about it and how much of a big [00:04:00] deal it was, you know, for them. So, um, yeah, dude, I mean, like, that's, that's good. You have, you have a few good ones. I feel like, um. Christmas Vacation is not one my family ever really got into. My dad really doesn't like Chevy Chase. In fact, he thinks he's the worst comedian ever.
Yves: Interesting. Yeah, I think that movie specifically. I don't know what got me hooked on it, but I don't really like the other national lampoons too much. Like they're okay, but Christmas Vacation just like with the lights and I don't know. I thought that was a really good, good one.
Danny: You don't like you go to the Vegas and the sun just keeps like winning all the cars and uh, Mr.
Papa Georgio or whatever his name is. Yeah,
Yves: I mean, they're all good. Don't get me wrong that I forgot that one was a good one. But yeah, um, that's true. That's true. I feel like we're kind of dating ourselves here. Like you even had like a, a Jerry Maguire joke at the beginning. And I'm like, how many people still, You know, watch those things, you know, I don't know.
Well, we'll see. I don't
Danny: know, man. That's a good question. Well, regardless, enjoy some holiday movies. Uh, you know, this December, we're going to talk about [00:05:00] your business, your, your clinical practice and what happens during December. Okay. So, um, if you haven't. Experience the holidays as a business owner in a service based business, like a cash based physical therapy clinic, hybrid clinic.
It's it's very interesting how different it is because I had one holiday season where I was at a in network clinic. When I was an intern, when I was at the army bailer program and we were never busier, never busier, right? Uh, except this was actually the last, like the last week of the year, the guy that owned it, he never took vacation.
And you take like the last week of the year off and like go see his, his wife's family, I believe it was. Um, so, but everybody else was slammed, just absolutely crushed. And even when I was in the, when I was in the military, Everybody has half days or everybody's on what they call exodus, where if you're in training and stuff like that, you get a couple of weeks in December where everybody leaves.
So there's really [00:06:00] nobody around so that's slow, too. Uh, and and we didn't really care because the salary position but in a in a cash based clinic slow down, you know People are they're traveling they're buying christmas presents, you know, like they're just busier their kids are out of school They've they've got less flexibility with their time.
So we definitely see a You downturn, uh, in volume during, uh, during December, I would really say Thanksgiving until whenever kids go back to school. So the first week of January kind of, and, uh, I mean, we've seen anywhere between, man, if you really get hit hard 50%, uh, but definitely 25 percent decrease in, in revenue, you know, year over year.
What, what did you guys typically see with, uh, made to move in December in comparison to like an average month?
Yves: Yeah, I mean, it's, it's always interesting in the beginning we didn't see much of a hit, but only because I feel like if you're growing really fast, those two to three years, it's almost like there's always that growth, [00:07:00] right?
But probably after year two, year three, same exact thing, right? Like where you see a decrease for sure in the number of leads, the number of evals, we see a huge increase in the number of no shows and cancellations. And so we just started to plan for it, right? It became the month. Where we built our systems and we took a little bit of a breath and took a little bit of a break, which, which was okay.
And you're right, it is so much the opposite of an insurance based clinic. Because remember, I owned one of those too. And the holidays were miserable because, same thing, we had to see, like we had to cram as many patients as possible. Really didn't even have the volume. And you can't just increase your staff, usually for that month.
I mean, maybe you can hire a PRN person. And it's like the worst time to be busy. When you think about it, right? Like, it's the time you should be taking a break. And then January, you're kind of ready to go, and then there's nobody in the clinic in January in insurance based practice. And then again, at least now, you're seeing it in Ad Maid to Move and other cash clinics.
You're seeing January be gangbusters, right? Yes. That's what we're going to talk about [00:08:00] because everyone's now focused on their health and fitness. They're working out more. They're getting injured. Our people, you know, are typically wanting PT in that January, February time.
Danny: Yeah, it, it reminds, it's much more similar to a gym, right?
Right. Uh, the, the way that the seasonal, uh, ups and downs are, and you're right. I mean, December, I only had that one holiday season in, in-network clinic, but I was a waiter for years. And man, I remember the, the holidays are awesome for everybody, unless you're a waiter or a bartender. You know, or like, just like working in, in a service industry.
Like my friend is, uh, like he sells wine is he's so busy between like, basically November, November through the end of the year, he just, he, it's where they make most of their money, you know, it's like, uh, when people have the most, uh, parties are buying the most wine. And so in, in one way, I would say one of the things to think about, and maybe one of the keys to surviving the [00:09:00] holidays is.
To change your mindset from, uh, you know, okay, maybe you have, have less revenue this month. And, and that that's like, obviously maybe frustrating, but the other way to look at it is what a great opportunity to actually be able to enjoy the holidays when everybody else is enjoying the holidays, right? When your kids have time off from school, when you're, when your family has more flexibility with their, With their schedules, you know, when you have other things going on It's great because it lines up with when you want to be able to spend time with you know other people So I always thought that that was like a fast just just a great silver lining after my my first year I I did not experience the same thing as you like my first year.
I noticed a big drop In December in particular and I got really freaked out and I remember I started looking for jobs And I was just like so concerned because I had only been in business for six months and I didn't know anything about Uh business at all or about running these clinics and I just thought maybe this is the end You know, like maybe because there was only one other person in the city.
I knew of that [00:10:00] was doing it and it's just her so I didn't have any other example of what's going on and I just you know, I got really uh freaked out but then to your point January happened And Q1, we were slammed, like our business doubled in the first quarter of the following year. So, you know, take, take some time off, enjoy your, your family, but understand Q1 is definitely going to be a busier time for you.
So January, February, March is going to be really, really busy. So get ready for that and enjoy a bit of a break in December.
Yves: Yeah, I actually went to a made to move staff meeting and we talked about this. So we said, Hey, it's going to be really busy in January. It's going to be crazy. So here are the things that we want you to do, not only so you're using your time effectively, but also because you're probably not going to have time to do this in January, February, because you're gonna have so many patients.
So like we kind of increased the amount of follow ups. We did a little more clinical education, you know, we did a little bit more of, Um, you know, some of [00:11:00] the ops and like HubSpot tasks, which I think is super helpful, right? You can still use that time wisely, um, if you kind of know, uh, it's coming, but you're, you're so right, right?
We, we definitely work with a lot of people and they have this moment. And it's usually what, like, I guess it depends on where you're at, but we have this moment where we think we're going to go out of business. You know, you're like, oh my god, you know, like you said, this could be the end. And it's never, which is nice, right?
It's really never the end. It's just like a rough week or a rough month. You know, the goal is just to like, stay in the game, to make good use of your time. And if you get through that month, almost always it is, uh, The next month is really, really good, but you got to be able to take those ups and downs, uh, for sure.
Danny: No, totally. And, uh, so, okay, let's talk about some things you can do that are obviously, yes, enjoy, enjoy the holidays. There's many, many Decembers where I did not. I couldn't even tell you where I was at because I was mentally thinking [00:12:00] about plenty of other things and I hope that doesn't happen for you.
So hopefully you can listen to this and you can, you can just be like, okay, Danny says it's going to be all right. Uh, I trust him. Let's just get through December, but like enjoy, enjoy the time that you have. Um, from a proactive standpoint, things you can do to get yourself ready for the next year are a couple of things.
Number one, you can work on, uh, annual planning now. In, in regards to what you want to do for 2025. Um, that could be annual, that could be Q1. If you just wanna plan one quarter at a time. We just did this with our mastermind. We like to go through planning for them, help them plan out Q1. Uh, you know, there's nothing worse than not having a clear idea of what you wanna work towards.
Uh, then, you know, just if you just wing it. Versus actually get organized beforehand. You're going to be in a much better position and your business is going to make more progress. Um, but the other things you can do are bank content. Great time. If you want to get, you know, [00:13:00] let's say you're working on, uh, getting more video content for Instagram or YouTube, or maybe you want more blog content to help with.
Your website SEO, um, this is a great time when you have more downtime with patients to be able to work on these projects that take a bit more deep work and a bit more time. One of the things that I did that is I think a good way to do this, and this is actually just based off of, I didn't start this because I was like, Oh, I can get more content or more products done.
It's just, when I was in the military, you either did day on day off or did half days if you were sticking around. So if you didn't want to take vacation, then the clinic was day on day off. Or half days. So I would just do day on day off and, uh, towards like the back, back half of December, it would be like Tuesday, Thursday, depending on when Christmas fell, stuff like that, and then the other days I'd be off, but I wouldn't, I wouldn't just be off.
Like I would still go to the office and I would work on content systems. I'd work on. Projects that I had [00:14:00] by myself in a office, there was nobody else in there and it was super productive. So, you know, like you could do something like that where you're essentially creating these batch days, uh, for yourself in, and if you can get out of your house in particular, then you've just become very efficient.
You don't have anybody like. Knock on your door to come get a couple of minutes about something or whatever. So you can work on improving systems. So whatever it is that you feel like you don't have in place, um, you know, and that's really just taking a high level view of your business of what are you missing in terms of lots of things, your sales process, marketing, onboarding.
Uh, client success, all kinds of stuff and, uh, as well as content and content's a big one because you could get your entire first quarter of content done in, you know, in one month in December when you're a little bit slower and you put yourself in such a better position to be able to stay on track with that.
Cause we see the biggest thing that people struggle with is like they get motivated beginning of the year. It's like fitness and then it just drops off and then they stop a lot of the things that they want to do. So those are a few things that you can really start with. Do you have anything else to add to that as far as like using that [00:15:00] time wisely?
Yeah.
Yves: Well, no, I think you covered a ton of them, right? So just to echo it again, like SOPs, like building a handbook, how many people really want to do that? This would be the time to lock yourself in a room and build your handbook and build, you know, some of your scripts and processes. out, right? Like we did this whole huge project, which I built out, which was like that customer journey exercise.
That's the time to do that, right? Really go in and dive deep because it's very time intensive and it's tough when you're seeing lots of patients and you're marketing and doing all the things. So I think all those things you've been putting off, Probably over the past year and don't really want to do this is the time to do it.
But in order for that to be successful, because I still see people who they get slow and then they still don't do the things that they're supposed to do. They find a way to avoid it, right? They, they, I'm going to go mow my lawn. I'm going to go, I have to go buy some Christmas presents, right? So if you really want to make sure that this works and you'll not only are you going to take the advice we have, but you actually can implement it in something that I probably, I might say probably [00:16:00] on every podcast that we do together, but it's like, it's that block schedule.
Put it in the calendar. I did it today. I need to get my CEUs. And so I found a day where there's nothing on there yet. And I blocked that day. And I says, Eve, you're going to, you know, submit your license. You're going to do all that. You're going to finish, wrap up all the CEUs I blocked it today because I know if I don't, it'll be the 31st.
And I'm like, Oh crap, I have to do this today. What's going to happen. And that's not good. Right? So I think. Make a list of all the things that Danny just said ones that kind of ring in your head and just put them on the Calendar right now because you know, you're gonna be slow block that time off, right?
You might even create some inherent scarcity in your schedule Anyway, right just like you said maybe take a half day on half day off or you take a full day off and put that Stuff in there. So you wake up on Wednesday and you're like cool I'm gonna build these do these one to two things out today, you know before I get before I do anything else
Danny: Yeah, no.
Yeah, I I agree with People will find other things to do with stuff that they don't like to do, but [00:17:00] you're not going to make a lot of progress in a business if you just. Keep doing that. You know, I mean, this is this is this is one of the reasons why I think starting a business is one of the most Beneficial things you can do personally is it's not like that that character trait you're talking about doesn't show itself somewhere else Right, and maybe you absolutely hate folding your laundry.
So, you know, you have this big pile of laundry And then you find every other excuse of something to do any other errand that is slightly less of a frustration to you, you'll, you'll prioritize that. And the next thing you know, you got all these clothes on your bed and you just got to push them back into a laundry basket.
So you can go to sleep because you just put it off the whole day, you know, and then the next day it's still there. Right? So if, if. If you can start to work on forcing yourself to do shit you don't want to do, which I think is so important. And this is actually, it comes even harder. When you become a business owner and you start to have some success in [00:18:00] growing a business.
One of the silver linings to that is you get to do less and less of the shit you don't like to do and more of the stuff you do like to do, which is cool because you can focus on the stuff that you inherently are good at, but that makes you even less successful. Likely to want to do this stuff that you don't like to do because you're you haven't flexed that muscle in a while, right?
So you get you got to do that and one of the a book that I think is fantastic for this is the war of Art by Steven Pressfield super short book This was a book that I read like, you know in one sitting and I don't read Fast. So if I can do that, anybody can, and this is a great way to help with procrastination or whatever it is, you know, you need to do because the last thing you want to do is just squander the time that you have, which is so valuable.
You know, you're going to be so busy doing all kinds of other things. You're not gonna have time to do this. The next thing you know, it's going to be December again, and you're still going to be working on the same project that you're going to put off. And it's probably going to be even harder to implement.
So to use time wisely, you know, enjoy, enjoy the time that you have with your family around. But at the time when you should be working, man, knock out that stuff that is just like so [00:19:00] hard to do. During the year that you don't have the time for and you need the space to really think through some of these things that are maybe a little bit more high level systems or, uh, things that, that are, they're going to take a bit more time to actually have like the time to think through it to, to make sure you're working on the right things.
When, when you're just multitasking and constantly busy, you don't have the bandwidth to do it.
Yves: Oh, absolutely. Right. Like you're not going to build an SOP handbook in a 30 minute time block between, you know, lunch and your next patient. Like it's not going to happen. And if you try to do that, it'll probably take you 50, 60 hours where you probably could do it in like a four to five hour block.
Right. So, I mean, since we're talking about books, the other book to probably go out and grab right next to a war of art would be, uh, deep work by Cal Newport. Right. Like that's, that was really a really, really great book for me because I don't naturally do that. Like I don't want to like Lock myself in a room for four hours and just like sit there and do one task.
That sounds really difficult And so that book really opened my eyes about like how [00:20:00] beneficial That can be right and it's a huge learning curve You know a lot of people that are you know in the rainmaker or maybe they're just coming to the mastermind They struggle quite a bit with this because that's just not something we typically do right?
we're gonna do notes and then we're gonna see your patient and then we're kind of doing this and they're like You mean I just gotta like do this? Do this one task for the next three hours like what does that even look like? You know what I mean? And so it's definitely not an inherent skill for a lot of us and needs to be developed over time
Danny: Hey, sorry to interrupt the podcast But I have a huge favor to ask of you If you are a long time listener or a new listener and you're finding value in this podcast Please head over to itunes wherever you listen to the podcast and please leave a rating and review This is actually very helpful for us to get this podcast in front of more clinicians and really help them develop their skills Time and financial freedom.
So if you do that, I'll greatly appreciate it. Now back to the podcast. It is not at all. In fact, we are fantastic multitaskers. If you really look at what we learn to do, you know, it is to, uh, listen while we're [00:21:00] like taking notes and, uh, and, and start to piece together this puzzle that is the, you know, symptoms and the person that's showing up in front of us.
And at the same time, then we have to create a plan. You know, we have to talk to them about the buy in they have. We have to get ready for the next patient. You know, we have to, you know, maybe you have to call this doctor to talk about this thing. You have to talk to your front desk about this thing. And like, you're really good at juggling a lot of stuff.
Uh, that's something that I think PTs are world class at. And And the challenge is the flip side of that is where true progress is made. You know, you don't make a lot of progress with multitasking. You can feel very accomplished and busy, but it doesn't mean you're actually accomplishing much when it comes to like really moving your business forward.
And I struggled with this quite a bit too. And a couple of little hacks that I found, cause cause right now, like a lot of what I do. Uh, is really tried to, like, create frameworks around higher level things that are maybe, um, you know, challenging for people, like things like finance for clinicians, right?
This is not a super [00:22:00] engaging topic, like, not like a lot of people want to learn about that. Um, but it's very important, right? It's very, very important to be good at that or leadership, which is a very, you know, sort of. It hard to define thing and, and, uh, teach. Right. So for me, what I do, let's say you need to do this bigger project.
Yeah. Give yourself a couple hours. Um, what I'll get, I'll get a clean whiteboard. All right. And, and, and even if I'm going to build a presentation, let's say I'm making a presentation, I'll get a whiteboard and I'll turn one song on repeat. So I'll, I'll drink. First of all, I drink a cup of coffee. I get a song on repeat.
That I literally listened to over and over again. And I get, get a clean whiteboard and I'll just sit there with this song on repeat. And I'll just look at a blank whiteboard as I think through what I need to like, actually. Develop whatever that might be. And then I'll start to sort of like build that out and where things connect.
And most people would have no freaking idea what the hell anything means, um, on this board. But the other thing too is if somebody comes [00:23:00] in and they interrupt me in the middle of this, I'm basically screwed. I'm lost. I have to start not all over again, but it's like so hard to get back into a place where you're like cognitively able to focus that intensely on something.
So, you know, if you struggle with this. Try that like try to give yourself like something where you can write something down. I think there is something to be said about, you know, sort of just like manually writing something out versus typing it. Um, get some sort of like mental stimulants, get something for me.
Maybe a song repeat is helpful, but for other people that might be quite distracting. Maybe you want like just like complete silence. I don't know whatever works for you. Um, and then when you do get into a state like that, though, it's fucking awesome. Okay. It's great because. You, it's almost like you take like a limitless pill.
It's the weirdest thing. Like I, I've never experienced that in day to day, just sort of like working through stuff. But as soon as you get in the right setting and you really can focus on something and you're, it's in your mind, gets a [00:24:00] chance to kind of get going. Last thing I would say, move around a little bit.
Like if you feel stuck, go for a walk, like, you know, just get moving, do a bunch of squats or pushups or something like that. And then like, try to come back to the problem you're trying to solve. Like. You will get so much done so much real legitimate progress and you'll feel really accomplished about what you've done But then you'll be exhausted like for me I'm i'm like I need to take a nap Like if I do that, it's like my brain just gives out on me But for a good solid three to four hours, I I can I can be in it.
Yves: Yeah, it's almost like um, I i'm gonna maybe misquote this but like it's very similar to being in a mindfulness or meditative state, right? Like I think it's theta waves or something right or like I I don't know right like I don't remember But being in that state it's Time kind of stands still, you know, an hour can go by like nothing, but the amount of work that you get done in like an hour, just as I said before, is almost like a 10 X.
It would have taken me 10 hours if it's just kind of try to chunk it together. Right. And so, and I do, I [00:25:00] mean, we talked about this recently. It's just like the skill acquisition as an entrepreneur. And I think that's a really essential skill if you want to be, um, successful, right. Like, um, to really. Be able to do this deep work and kind of knock off these bigger projects.
And maybe it's not building a presentation. Like I said, maybe it is just like, um, building out a sales script for continuity, or maybe it's just, you know, tweaking a sales script you already have for packages, or like I said, it could be just like your SOP. Um, and just like getting, getting certain tasks, like multiple ones done and like building training videos for staff, right?
Like it just goes so much better and just putting yourself in that state and creating that environment I think is important. Like I still remember there's days where I was just in a room in a gym, right? And the holidays are kind of slow in a gym anyway. You know what I mean? I'd just be like, yeah, I'd be alone in that gym.
For me it was more of silence and I would just get in there and I would just, you know, whiteboard and type stuff out and just try to get as much as I could done.
Danny: Yeah, you can get a lot done. Um, and you know, it's, it's, like I said, it's maybe not the most enjoyable work to [00:26:00] do until you actually like really get into making some of this big progress and, and you're just not going to have that time in, in other, you know, parts of the year, except for maybe the summer, because the summer, you'll get some of this as well, where it'll slow down a bit.
But, yeah. On the flip side of that, you are going to be slower. And if you do have staff, you have to be able to communicate that with them. So one of the other things to really focus on is make sure that you are proactively talking to your staff about the fact that you're going to be slower in December.
This is really important because, um, if you don't do this, your staff is going to think something's wrong there. Cause if, especially if you have them on any sort of like. Compensation performance based compensation and you know, they're used to seeing 120 visits in a month or something and all of a sudden it drops to like 80 and they're like what is going on?
You know, it's it's It's something you want to communicate on the front end because it can be a bit shocking to them if they see a big drop in their, in their volume. And, and one of the better ways to frame this that is legitimately, you're not like [00:27:00] sort of redirecting this, but it's just true. It's, Hey, now's the best time.
Like if you want to take vacation. Go see your family like you want to take off for like 2 weeks. This is the month to do it because, you know, we're gonna be busy in Q1. So, like, go for it. You know, this is this is the time to be more flexible with your staff. Um, something that this year, uh, at, um, at the potential Jake, uh, the guy that owns the clinic now that he did that I thought was really smart was, um, They did the open enrollment campaign, where there's a big reactivation campaign.
If they hit a number as a company, the whole company got the entire week of, uh, Christmas off because it falls on a Wednesday. So it's like a, you know, middle of the week. So they hit their number, they get the whole week off and then they count. The, the days that they were, that they're going to be out with the average visit numbers that they had been seeing for the year.
And that just got added to their, their essentially like their, their bonus that they would have as part of their compensation. And, uh, the whole team hit it and they all worked together for it and they were super motivated to do it. And, you know, it's going to be a bit of a slower time anyway. Great [00:28:00] time to give somebody a whole team or a week off the morale's like, you know, way high.
Everybody's excited. And, uh, you know, so you can definitely leverage it to your advantage, but. The only, the only caveat to that is the only way you can do these things is if you've managed your cashflow throughout the year. Okay, so let's let's talk about this real quick because if you haven't done that december is going to really suck for you Okay, so If you know that you're going to have a really busy January february march april may june usually really busy July august might slow down for some people.
It's august september depends when your your um, Summer is and then you know, october november usually really solid december slow Okay, so that's Ballpark what you can expect you have to be able to manage your cash flow meaning So if you have months like january is like a killer month for you. You're not um You're not just distributing a bunch of cash to yourself more so [00:29:00] than you would do on average throughout the year And you're maintaining cash reserves that allow you to have a buffer so that when you have a seasonal dip You can then build that back up in months when it's a better month, right?
So don't run your bank account down to zero, you know, don't uh You Give yourself a massive Christmas bonus. That is every dollar you have left in the account. Uh, you know, you're, you're going to want to manage that and keep more cash on hand, knowing that you're going to have a slower, you know, last probably six weeks roughly of the year.
That you want to have enough cash on hand for payroll and all your overhead and all that stuff without freaking out and, and, you know, worrying that you're going to have to do like a, a draw on some sort of line of credit just to make payroll like that's a really bad spot to be. So, and the only way you can do that is to manage your cash flow throughout the year and even out the 12 months by imagine you could add them all up and divided by 12.
That's basically where you need to be. On a, uh, cashflow standpoint, instead of big months, I take big distributions [00:30:00] little months. I don't have any cash like you can even it out for yourself and make it a little bit less, um, erratic and sketchy
Yves: Yeah, I mean, that's why we vote everybody to try to have three months or more of cash reserves on hand both personally and business wise And it's a difficult, I think, um, thing to do for a lot of people, right?
Because maybe it's early on in business, you have like this amazing month, you know, if a lot of people are running open enrollment, they're like, Oh my God, this is amazing, you know, let me go buy this stuff and do these things. When they don't realize that next month is going to be a lot more fulfillment or it could be a Um, obviously your cash flow can decrease quite a bit and like you said they freak out because maybe for the first time they're kind of in the red, right?
But being able to, to brace themselves and kind of realize this is happening where they can, you know, if it's just you, you can prepare, or if it's not just you, you're used to it, definitely making sure that your staff kind of know, um, this can happen. And you're Just prepared, you know, like it's boring, just like you said, to think about cash flow and cash flow management and to run projections for the year.
And [00:31:00] to really look at this stuff, look at this stuff on a more macro level over the year. But, uh, I don't know about you, but like, There's enough anxiety in my life and enough stress, that is not something I want to stress about. So I'm willing to put in that little bit of extra work to be like, alright, if things don't go well, you know, if I don't have the best month in December, do I have enough cash to cover it?
And I can just go in there with a ton of peace of mind. You know, kind of prepare for the worst, hope for the best. Because sometimes it may not be, but I'm prepared for it. I am always prepared for it.
Danny: Yeah, if you have one down month if you're literally just like December's got to be a killer month or i'm not going to be able to make payroll Like that's not a good spot to be you know Like you you can't um, you're essentially just living in such a stressed out state that you know You you can't uh, you can't even enjoy the the month and i've been there I mean, this is this is one of the reasons why I started to dive into uh, Finance so much and it's not because I find it interesting.
I actually don't I had a a [00:32:00] I, I had one accounting class in my entire life and I basically cheated my way through it in high school. Like it was, I don't know, I remember shit from it. Nothing, right? I like it so much that I absolutely wanted nothing to do with it when I got to college. I became a physical therapist.
There's not a lot of math involved in that. Okay. Uh, one of the deciding factors for me was that, uh, I didn't have to take as much math. So like, you know, but that, that being said, if you do not have a good grasp on your business finance and more importantly, honestly, I think your personal finance, and this is a really big issue that I see.
Uh, one of the things that You know, in the mastermind, I'll run, I have a finance call that I do every single month, but more than anything, I get questions from people about financial, uh, you know, questions within their business. And a lot of times I have to figure out, well, I see that your business is making a decent amount of money.
Where's that going? You know, like what happens [00:33:00] after it leaves your business and goes into your personal account? And. This is something that I mean, I, I think you and I both are, uh, we just have like pretty good fiscal discipline, you know, I don't know if it's been like that your whole life or whatever, but, um, most people do not, you know, I think most people in general, they spend.
Everything they make, if not more, uh, they don't want to look at their, their, their budget, if you want to call it that, or just even what they're spending, because it gives them a lot of stress and anxiety and, and the time it would take to kind of look back at it. It also caused a lot of fights between partners and spouses.
So they avoid that because they don't want to have that sort of like interaction. Um, but there's nothing more crippling. Then having a successful business that then gets basically just like it net neutral by you spending everything you make. [00:34:00] So you never actually build security. You never build cash reserves in the business.
You never build, uh, emergency funds personally. You never have any money to invest in anything outside of, uh, Uh, you know, just like your day to day just living and so you never actually get to a point where you have wealth You never generate wealth and that creates a lot of stress in people's lives. So it's it's like learning the skill of finance of personal, uh, personal finance business finance it forces you to understand Oh, this is where these things are going and and no well run business It's just, you know, spending whatever they want on whatever they want.
Like they have an idea, they have a budget. They, they, they audit things. We just did this at PT Biz. Jared and I sat down for a couple of hours and literally went through a zero cost budgeting of like, what's this? Do we need this? Is there any duplicate? Uh, okay, cool. Cancel it. And then we spent more hours.
Trying to figure out what card to connect it to what what you know Who we have to call what chat line we have to get on [00:35:00] whatever? Uh, and in the end we ended up it was dude. It was a lot it was like, uh, I don't remember like almost two thousand dollars a month of uh, Net just like shit on subscriptions that we don't need which is a lot.
It's a ton of money, you know So anyway, like stuff like that is just not fun, but puts you in such a better spot financially
Yves: Yeah, you said it well at the virtual event, this idea of delayed gratification or what I would talk where I would say short term pain, you know, like, are you willing to kind of go through the short term pain for a long term gain, right?
Because I think, again, we were both fiscally responsible. We live well below our means. Um, always have and because we've done that, we were able to make way better decisions financially. And I do think it's a big part of why we're able to grow because we were never to the point where like, yeah, I need to make payroll next month.
Right. You know, I mean, we're always worried about it. We always want to be profitable and we want to maximize profit and continue to grow as a business. But I was never had to make [00:36:00] decisions based off that because, you know, I had plenty of wiggle room. Uh, personally, because basically I, I'd been burying my entire life, right?
Like I always, um, put a lot of money away, uh, for a rainy day and always, you know, try to live within some sort of budget, you know? Um, and that is. You know, I was kind of thinking about, I was like, we always harp on what's the number one skill for entrepreneurs. Like, okay, it's learn how to sell and learn how to marketing and price yourself.
Right. You know, I think the number one skill probably needs to be before you become an entrepreneur is can you create some sort of fiscal responsibility and can you just personally budget yourself? You know, like, are you really good at that? If you could do that. Cool. Now go be an entrepreneur. Cause if you don't have that and you go into entrepreneurship, it's going to be way harder.
Way, way harder.
Danny: Yeah, because it becomes, it becomes so much more complex, right? Like, uh, just even being able to, this, this is where it gets really, I think, um, hard for people is if it's just you, if, if, if it's just like you are the only clinician, you have no [00:37:00] administrative help, you have a, you know, really very much like lifestyle business.
Um, you know, it's, I mean, it's pretty straightforward, right? It's basically, you have What comes in some small expenses, what's left is what you're, you pay yourself. It's like you created a salary position for yourself basically. Right. Um, and there's not a ton of finance to that. Now it's still going to go to your family household.
And if you don't know, uh, like I could say what percentage of what we spend goes towards my mortgage. Like I could tell you exactly what that is to the half a percent. I could tell you. Right. And. No, I'm not saying everyone needs to do that, but, uh, you know, if you can't like clearly tell, you know, your, yourself or your, your, uh, partner, where that money's going and, uh, hopefully how much is left over or how much you've saved before you had any expenses, then, you know, you're not necessarily in the best spot.
So it doesn't really matter how much money you make, even if it's a very simple [00:38:00] business, uh, it's still going to get sort of like, it's going to evaporate. It's going to be like, what happened? You know, it's just, it's just not there anymore. So. What, what growing past yourself forces you to do is to understand, um, you have to understand payroll, right?
You have to understand, okay, well, if I charge this much, I pay this much that I have this much leftover, but then I have these other things that are part of overhead. I have taxes, you know, I have all these things that are, is this an investment? Is this an asset? Is this a liability? Uh, you know, at all kinds of different levels within the business.
And then you have to understand, right? What's a balance sheet? How do I read a P and L? You know, and as you, and for me, this is what happened is like, we just kinda, we, we did the, uh, David Bach pay yourself first strategy is essentially what we did personally, where it was like, we take this percentage of what we make, we set it aside, everything else, fair game.
And that's a very, very simple, effective way of making sure you're saving money. Right? So it's just like pay yourself first, boom, slide it over there. Don't touch it. And then the rest of this, you make it work the [00:39:00] best you can with whatever's left. Right. Um, Now you can kind of do the same thing in a business, but it's so much more intricate than that, that sometimes you can't because what happens if you go through a growth phase and all of a sudden you don't have as much net profit cause you're reinvesting a lot more in the business and you don't know what's going on.
Then you might reek out and then retreat because you think something is wrong when in actuality, You know, you're just reinvesting in the business versus taking that money and, and, um, dividing it up and sending it to your personal account or wherever you're going to send it. So, you know, you having to grow past yourself forces you to understand basic accounting, finance, projections, all this stuff.
And if you don't understand it, You're probably not going to grow much more than just you and maybe like one other person if you're lucky So whether we like it or not, it forces you and it does help so much on the personal side So, you know, I think that is an area that even in this december if you're like man, I um, I have downtime What could I do?
Well, one thing you could do is legitimately just go through your own [00:40:00] personal expenses and create a budget, at least understand where things are going on the personal side and on the business side, do the exact same thing and just see where you're at. And like, you could leave it at that. And you probably light years ahead of where most people are just to know those things.
You don't even have to start to like develop an action plan around that, but just start with that. And if you can do that, then you can start to really put yourself in a position to understand Where you should or shouldn't be spending money, how much you should allocate to different things and better understand the financial position of your business and your personal, uh, you know, resources.
Yves: Yeah, I think a lot of people avoid that, Danny. I really do. I think a lot of people don't really want to know, right? They don't want to be like, Oh my God, I'm spending a thousand dollars on Starbucks every single month. What am I doing? You know, that's, that's a bit excessive, right? But like, I think it's scary for people.
Right. And so I think you're right. Like, I love the idea of just this one action item. Like you don't necessarily do anything with it. Just like get an assessment. Right. And like, it doesn't take you as long as you think it will. Right. Grab your credit card statement. Grab your Check an account savings account statements and just look where that stuff is [00:41:00] going.
Get a little spreadsheet and you'll be surprised by like, Oh man, you know, and I think it'll be very eyeopening for a lot of people would be like, wow, I'm consuming way too much of this. I can lower this quite a bit. All of a sudden now I've freed up a thousand, 2, 000 a month. Like that's a better place to be.
Right. And just, and it's just anxiety level. Like I see the anxiety that it brings when people don't know that, you know, they just like, you know, it's like not knowing where you are health wise, right? Like this. Like, I have no idea. Am I healthy? Am I not healthy? Where's my blood levels? You know, uh, could I have diabetes?
I'm not really sure. Really, go get that financial health kind of checkup and just do an assessment. And I think you'll feel a lot better going into January.
Danny: They already have the skill. This is the funny thing about it. This is what I always was, so, I always found, so, Odd is a lot of people we work with. I mean, they're tracking their fucking macros.
Like, do you, do you know how uncomfortable that is? Uh, you know, like they're tracking all their workouts. They have their Strava plan detailed out all, all everything, [00:42:00] right. You're telling me you can train for an iron man and you can't look at your personal budget. Get out of here, you asshole. It's the same thing.
It's the same. It's the same skill. You just have to apply it to the one thing in life that literally makes the biggest difference of whether you're going to be able to have financial security or not. Like you just don't care at this point is what you're saying. So you're not smart enough to do it. You just don't give a shit.
Right? So like, that's it. Like, I promise you, I see this constantly with people and I'm like, yo, listen, I know, you know, to the gram, how many freaking grams of protein you're getting in. You can tell me. What percent of your, you know, monthly spending is going to eating out versus groceries? All right. You just literally got to, got to look at it and get over the discomfort of it.
So, I mean, that, that's all it is. And if that, and if that's you and you literally are doing those things, you have no excuse, it's the only excuses that you don't want to do it. Right. And I mean, and, and, and it's up to you do what you want. You're an adult, but I'm telling you for me, Like the thing that, that I've found personally that has [00:43:00] decreased so much stress in my life.
It's just legitimately staying on top of my finances. Cause you're right, man. Like, imagine if you didn't know your health, there's a lot of people that don't know those things, you know, they don't know. Oh yeah. Where's my A1C at? Like, you know, what, what's my, you know, I don't know. BMI is bullshit, but like shit like that.
Like, you know, how much do you weigh? You know, do you exercise regularly? What's your resting heart rate? Like, I mean, we track all kinds of stuff. I wear, wear to work for years. I can tell you exactly what my, you know, HRV is on a regular basis. And I'll, I'll know if I'm not feeling good, you don't like, we track those things because it makes us feel better about where we're at on the health side.
So it's the same exact thing. And not to say that we're, you know, trying to make this episode about, um, Binance, but, uh, you know, it happened and that's, that's, that's Fresh in our mind, but this is a great opportunity when you have some down time to really look at this stuff. And if you're already on top of this, awesome, bang out a quarter's worth of content.
Maybe you hate that. You know, maybe you hate thinking through what blog posts you want to write or what videos you want to, you want to make, like just anything to put yourself ahead going [00:44:00] into the quarter. It's just going to make the next year that much better for you. And you're going to start that much more ahead of where most people are because most people And this is kind of the interesting thing about business that I've realized you is if you can be disciplined with things, it's very hard to fail.
Like, I mean, there's things that happen that are maybe outside of your, uh, you know, your control stuff happens, but generally most people are kind of lazy. They're they're very not they're really not that organized. Uh, they give up pretty easily And if you can be even like moderately Average at all the things I just mentioned You're probably in the top 10 if you can just do that So like the bar is not set that high from what i've seen you just have to be consistent about it
Yves: 100 I love this quote.
Um Persistence is genius in disguise. You ever heard that? Yeah. It's yeah, it's a great one, right? Like it's just, I'm not really that smart, right? It was not the smartest kid in the [00:45:00] class or the funniest or the fastest or the strongest, but like, I'll just keep working towards something like endlessly without stopping, right?
Way more than anybody else, right? And so I think that's that skill that I'm realizing even just coaching this long. It's like the people that are willing to just do consistently do the work with little to no reward, especially in the beginning and just do it over and over and over again, are the ones that typically do the best and typically have the best businesses.
So I think you're totally right, man. It's just like, it's just the consistency. Uh, consistency and persistence is, uh, By far the number one thing that you can do to make sure that you're able to have a successful business.
Danny: Yeah. No, that's a, that's a, that's a great brain. Right. And that's free by the way.
Right. Like that's just free. You just have to work on the grit that you need in order to be able to do those things. You know, there's, that's what I love about this. It's like, Yeah, people can start in different places and some people have, you know, more, uh, of a head start than others, or maybe you have more connections in your area, [00:46:00] or maybe you had a family member that really helped you out with startup money or whatever, all kinds of things.
But over a long horizon, you know, you could take somebody that's just willing to, to, Do the work over and over again for a decade and that person that started ahead of them Unless they're doing the exact same things and they're working as hard then, you know, you don't stand a chance I'll tell you another good reference man There's a reason like I have this kobe bryant card that I look at every single day And it's not because i'm a massive card collector by any means I have One card in a case and I look at it here every single day and it's because Of all the people that I've ever learned about in sports, Kobe Bryant is the hardest working person that I've ever heard of ever.
In fact, I heard the story of him where, you know, he would wake up four o'clock in the morning, he'd get a strength workout in for like two hours. Then he would go and he would shoot and practice drills by himself before practice. So they would practice like middle of the day, you know, he would eat lunch, go to practice middle day, which would be two to three hours.
He would go, then he would go get, uh, uh, like eat dinner, [00:47:00] come back, get another workout in. And there was a senior player on, on their team. And they're like, dude, you got to slow yourself down. And he's like, no, you don't understand. He's like, if I'm training four times a day, And everybody in the league is training one time a day in five years.
Think about how much more time I have underneath my belt in 10 years. He's like, nobody can touch me. And this dude, he's. 18 years old when he's saying this 18 He was drafted out of high school. It's like one of the last draft crasses classes where you get drafted at high school and he just Annihilated people and he just worked harder than everybody else not to say they didn't have like obviously natural talent But man, he outworked everybody and that's when I hear stuff like that I'm, like dude, everybody if everybody put effort into things you pretty much do whatever you want
Yves: There's another, that reminds me of another, uh, NFL football player, Marshawn Lynch.
Have you ever seen that video where he's like, you know, yeah, like nobody wants to get hit over and over and over. It's like, go look it up. You know what I mean? Like, uh, some cuss words in there, but it is, it is such a good quote, right? He's just like, he's just like willing to go beast [00:48:00] mode, right? He's willing just like to keep hitting somebody over and over and over again.
And eventually you get enough times you're like, they just back up and basically just let him run through. I mean, that's why he was such a good running back. I mean, the guy who's a football Freaking machine, you know, people can only take so much. And so, I mean, I love that. I love that mindset, you know, cause that is, it doesn't require any innate skill or talent.
It's just like, are you willing to do this? You know, most people aren't. And so just the fact, if you are, you have, uh, a huge leg up, right. And you may not notice it month one, you may not notice it year one, but you'll notice it eventually, eventually like, Oh my goodness. I am way further ahead than anybody else, you know, who started at the same time as me.
Danny: Oh, it's the power of compounding. People do this clinically. It's funny. People do this clinically and they're like, Oh man, I was like this. I'm going to go to so many con ed courses. It's, it's ridiculous. Like I would do so much con ed work when people were like, somebody's watching TV. I'm reading a research article.
Like I'm killing you. And I look, I mean, I would take it very competitively. I don't even, I mean, I would say this [00:49:00] legitimately. I want to be the greatest physical therapist in the world. I didn't know if that's a thing you can accomplish, but that was my goal and that's what I wanted to do. And like, people do this all the time.
They are clinical excellence. They, they take pride in it, right? It's like we have these transferable skills. It's just a matter of like, Redirecting them in a way, uh, if you're trying to improve areas within your business. So, you know, it's there, it's just a matter of, of you using it slightly differently.
So let's, let's summarize this and we'll, we'll get back to what you should be working on in December because you know, you have this time. Uh, and if you don't have this time, your clinic is freaking killing it. Awesome. Good for you. You know, like, uh, that, that does happen too. And it depends on your area because we'll see people that are in like, uh, for instance, like Arizona, you know, and they have these snowbirds.
Uh, so it's like dead in, in Connecticut compared to, you know, Arizona or Florida or something like that. And we'll see, we'll see some seasonal stuff, but either way, most people are gonna have a little bit more, uh, time. So first of all, you know, take a look at your finances. Get, take a hard look at it. Take the time to like really look at it and to yourself up for success on the financial side, both [00:50:00] personally and on the business side in 2025, um, bank content, if you have the time for it.
So if you are, uh, you know, going to be doing video blog posts, whatever it might be, you know, get ideas down to what you want to do, knock those out in a, in a, in a time when you have less distractions, uh, and, and more time available to actually be. Be able to be creative and do those things. Um, improve your systems, work on the systems that you have in your business that you want to either, or maybe you don't have, or you want to improve.
Uh, take the time to do that. Block your time, you know, give yourself a block of time that is. You know, non, uh, non, like trying to jumping around activities and you're not busy, uh, task, which is task switching consistently and slowing yourself down, you know, really, really focus, uh, on improving those areas.
And in order to make sure that the, a slower December doesn't make you feel like you're going to go out of business, manage your cashflow throughout the year. Right. Which goes right back to number one, which is get a better idea of where your money is going, uh, so that you can have a better, uh, Steady sort of, uh, cashflow, uh, position within the business throughout the year and [00:51:00] not feel the burden of a slower period of time and be able to enjoy that more than anything else.
Yves: Yeah, a hundred percent. I feel like the theme here would just be like being proactive, right? Like, no, no, not even around the holidays, really just any time they were kind of slow, like understand how to use your time effectively and to be proactive with it. And, um, you know, make this process enjoyable, right?
Like we don't want this to feel like a slog. Like, guess what? All these things we. are talking about sound tough and sound difficult, but ultimately they make everything way more enjoyable, like less anxiety around your finances, a better muscle to be able to do things you don't want to do to the point where you actually enjoy doing hard things, right?
Like these things are going to make everything else more enjoyable. So we just encourage you just to do it as often as you can.
Danny: Sweet. That's it. Have a great, uh, December. And, uh, work on the things that we talked about, enjoy the downtime. And as always, thanks so much, Eve. Thanks for your time. And thanks for listening to the podcast.
We'll catch you next week.[00:52:00]
Hey, peach entrepreneurs. We have big, exciting news, a new program that we just came out with. It is our PT biz part time to full time five day challenge over the course of five days. We get you crystal clear on exactly how much money you need to replace by getting you ultra clear on how much you're actually spending.
We get you crystal clear on the number of people you're going to see and the average visit rate you're going to need to have in order to replace your income to be able to go full time. We go through three different strategies you can take to go from part time to full time. You can pick the one that's the best for you based on your current situation.
Then we share with you the sales and marketing systems that we use within our mastermind that you need to have as well. If you want to go full time in your own practice. And then finally, we help you create a one page business plan. That's right. Not these 15 day business plans. You want to take the small business association, a one day business plan.
It's going to help you get very clear on exactly what you need to do and when you're going to do it to take action. If you're interested in signing up for this challenge, it's totally [00:53:00] free. Head to physicaltherapybiz. com forward slash challenge. Get signed up there. Please enjoy. We put a lot of energy into this.
It's totally free. It's something I think is going to help you tremendously. As long as you're willing to do the work. If you're doing doing the work, you're getting a Information put down and getting yourself ready to take action in a very organized way. You will have success, which is what we want. So head to physicaltherapybiz.
com forward slash challenge and get signed up today.