Reframing Risk: What If It Works?
When considering the risks of starting a clinic, it’s easy to focus on potential failures. What if you struggle to find clients? What if your revenue doesn’t cover your expenses? These are valid concerns, but they’re only half the story.
Dr. Matta encourages you to flip the script. Instead of asking “What if it doesn’t work?” ask yourself, “What if it does?”
- What does your day look like if you’re your own boss?
- What does your financial future look like with a thriving clinic?
- What relationships and impact can you build by serving your ideal patients?
Visualizing the life you want can help you take the first step with clarity and confidence.
Small Risks Lead to Big Rewards
You don’t have to leap into opening a massive standalone clinic tomorrow. Success often starts with small, calculated risks:
- Define Your Niche: Start by identifying the patients you love working with most.
- Test the Waters: Consider starting as a side hustle or renting space in an established gym.
- Build Your Skills: Strengthen your expertise in sales and marketing, two critical areas for clinic growth.
- Seek Mentorship: Surround yourself with coaches and peers who’ve walked this path before and can guide you.
As Dr. Matta notes, taking that first small step often leads to opportunities you never imagined.
The Risk of Staying Stuck
If the thought of taking a leap feels daunting, consider the alternative: staying in a job that doesn’t align with your long-term goals. The longer you wait, the harder it becomes to make a change. Responsibilities grow, energy wanes, and regret sets in.
Starting a clinic requires courage, but with the right support, it’s entirely achievable. And once you’re in control of your time, income, and practice vision, you’ll wonder why you didn’t start sooner.
Take the Leap
Getting off the fence isn’t easy, but it’s worth it. By embracing calculated risks and staying focused on your “why,” you can build a practice—and a life—that fulfills your personal and professional aspirations.
If you’re ready to take the next step, consider joining a supportive coaching community or enrolling in a program like the PT Biz Part-Time to Full-Time Challenge to help you gain clarity and confidence as you start your clinic.
Final Thought:
“What happens if it actually works?” This simple question could be the key to unlocking the life and career you’ve always wanted. Don’t let fear keep you from finding out.