In this episode of the podcast, we hear from Toni Counts, the owner of Off the Block Performance Physical Therapy in Central, South Carolina. Toni shares her journey of starting her own business after being unexpectedly fired from her previous job, just 9 months after graduating.

Toni initially...

In this podcast episode, the effectiveness of paid ads for physical therapy practices is explored. Danny highlights the importance of business owners or clinicians taking the initial discovery calls themselves, as this can significantly increase the return on investment.

Based on data tracked by...

In this episode of the podcast, Dr. Danny emphasizes the importance and benefits of conducting an annual planning retreat for physical therapy businesses. He highlights several key points to consider when planning such a retreat.

One of the main advantages of an annual planning retreat is that ...

In this episode of the podcast, host Doc Danny dives into the topic of taking risks to achieve one's goals and dreams. Inspired by the documentary about Beyoncé's Renaissance tour, which took years of dedication and numerous risks to produce, Doc Danny explores the importance of stepping...

In this episode of the podcast, Doc Danny and Jeremy Dupont delve into the importance of developing a marketing plan for the year. Jeremy, who grew his practice Ripple PT, shares his journey into marketing and how he learned about branding, marketing strategies, and creating customer avatars.

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In this episode of the podcast, Doc Danny, a self-identified introverted physical therapist, shares strategies for introverts to succeed in local marketing and building a cash-based private practice. Doc Danny understands the challenges introverts face when it comes to networking and big events,...

In this episode of the podcast, Doc Danny explores the significance of content marketing for physical therapy clinics and local service-based businesses. Drawing from her own experience in building Athletes' Potential over the last ten years, he shares valuable lessons learned.

One of the key...

In this podcast episode, Doc Danny discusses the common experience of buyer's remorse that often occurs when people make new investments or commitments that involve money, especially when investing in themselves through things like mentorship programs or business courses.

He provides the example...

In this episode of the podcast, Danny explores the distinction between having a job and owning a business as a physical therapist. He begins by introducing the "hit by a bus test", which prompts us to consider whether our business would still generate income if something were to happen to us. If...

In this episode of the podcast, Dr. Danny explores the power of local events and education events in marketing a physical therapy or similar healthcare business. Dr. Danny shares his experience attending a conference on sales and marketing, where he was introduced to a speaker who revealed his...

In this episode of the podcast, Doc Danny reflects on the lessons he learned in 2023 that can help us all improve our lives in 2024. Lesson 1 is all about realizing the true value of our health. Doc Danny shares a powerful story of helping a friend achieve great shape and improve his overall...

In this episode of the podcast, we dive into the essential topic of maintaining a strong company culture and reducing staff turnover. Doc Danny draws from his own experience running a successful PT clinic as a "testing ground" for other businesses. However, despite its profitability, the lack of...